SELF PROMOTION

Graphics Pathway

Rationale

The self-promotion package presents business card, envelop, CV, covering letter and portfolio booklet with the web site. The personal style is supported by the own typeface which is based on the traditional Russian pattern.

The final grid looks like combination of Russian pattern and Union Jack, which gives good collaboration for Russian graphic designer who wants to find a job in England.

The portfolio booklet is presented like a set, which consist from four small booklets and is divided on four categories: books, branding, packaging and illustration. Each booklet in the set has an image on the cover in the Rorschach test style to reflect the psychological theme. The reason for this is surname ‘Freydina‘, which sounds similar with Sigmund Freud surname in Russian language.